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Mark Roberge is a senior lecturer at Harvard Business School, former CRO at Hubspot, Author of Best Seller “The Sales Acceleration Formula” and Founding Partner at Stage 2 Ventures – a new VC fund leveraging go-to-market expertise from the world’s most successful software/SaaS ventures to support sustainable revenue growth in B2B start-ups.

Mark’s also a regular on the conference circuit – his session was the highest-rated talk at SaaStr 2019!

Mark discusses:

📈His framework to drive sustainable SaaS revenue growth comprising 3 stages: product-market fit, go-to-market fit & – finally – “growth & moat”
⚡His belief that the headlong pursuit of revenue growth – ignoring customer value creation, churn, and revenue retention – damages many tech ventures
🤝How to ensure you have true product–market fit & continuing customer success – month after month, quarter after quarter!
☠️ Why churn is a “silent killer” & why business leaders must quickly identify, & track, leading indicators for churn and customer success

For more insights into Stage 2 Ventures check out https://www.stage2.capital & for advice on talent for B2B software start-ups & scale-ups head over to https://alpinasearch.com